Senior Media Planner

Senior Media Planner

Job Description

The ATL Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.

This role demands confidence, presence and the skills to make a meaningful impact. Never just taking and executing orders - Zenith Planners are expected to direct, inspire and add value at every turn.

A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.

In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.

Some working outside the standard working hours may be necessary.

Daily Activities :

- Produce TV,





radio and print plans
- Chat the outdoor planner for OOH plans
- Produce reach curves and optimization analyses for strategic input
- Provide guidance and analysis on the best performing titles, channels, programs and stations for optimal delivery.
- Obtaining Media Schedule approvals from clients
- Chase outstanding creative compiling and delivering Proof of Life documents.
- Attend internal and external client status meetings
- Managing the CE’s and PO process and ensuring this accurately tracked and monitored with the buyers.
- Produce and deliver Post Campaign Reports
- Respond to Global Report Requirements
- Maintain a good relationship and understanding of media owner platforms

Qualifications :

- Telmar Advanced
- Excel Intermediate
- Power Point Intermediate

Experience :

At least 5 years of ATL media planning

Hard Skills :

- Able to effectively project manage
- Numerically strong and analytically able






- Strong communicator with effective interpersonal relationships across team and clients
- Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook and web-based applications.
- The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.
- English fluency and language skills for effective business writing
- Strong presentation skills
- Solid data interpretation and analytics skills
- Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
- Be able to select appropriate frameworks, tools and approaches to use in solving client problems
- Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills







- Is open to constructive feedback and challenges accordingly.
- Is effective at building relationships and working as a team
- Shows leadership and decision-making ability
- Manages change well adapts and remains flexible to business priorities
- Ability to collaborate without ego as well as work effectively independently
- Is willing to transfer skills and share knowledge openly
- Ability to self-start and self-manage