13 Oct
inSegment
Durban
Company DescriptionESTABLISHED IN 2007, INSEGMENT, AN INC 5000 COMPANY, IS A FULL-SERVICE DIGITAL MARKETING AND ADVERTISING AGENCYJob Description:Responsibilities:- Pull, analyze, and report marketing and business data to identify trends and patterns that reveal customer behavior and habits- Drive paid digital marketing campaign development and implementation in support of lead generation, acquisition, and awareness goals- Optimize ad copy and ad content- Work with SEO counterparts to drive cross-channel initiatives through keyword research, test execution, and competitor analysis- Set,
monitor and analyze KPIs using native and third-party reporting platforms to determine digital campaign performance and optimizationsQualifications:- Bachelor's Degree preferred- Strong presentation and client-facing skills- Ability to create easy-to-read reports relaying complex data sets- Expert in time-management and prioritization of responsibilities- Comfortable with data, analytical mindset- Critical thinker and problem-solver- Excel master- Self-starter- Exceptional attention to detailAdditional InformationAll your information will be kept confidential according to EEO guidelines.
▶️ PPC Specialist
🖊️ inSegment
📍 Durban